Vol. 2 No. 1 (2011)

Published: 2011-07-17

Editorial

Comprehensive regional

Monica Franchi Carniello
- PDF (Português (Brasil))

Articles

The modelling how management tool

Rosane Maria Kirchner, Adriano Mendonça Souza, Eniva Miladi Fernandes Stumm
- PDF (Português (Brasil))
Managerial skills for managers of governmental institutions of education and research: a study on the Vale do Paraíba Paulista

Carlos Roberto Marton da Silva, Paulo César Ribeiro Quintairos, Edson Aparecida de Araújo Querido Oliveira
- PDF (Português (Brasil))
The contribution of cultural studies to the understanding of contemporary consumer

Monica Franchi Carniello, Moacir José dos Santos
- PDF (Português (Brasil))
Effects from Petrobras management model in regional small and medium-sized supply chain firms

Ismael Frango Pereira, Isabel Cristina dos Santos, Antonio Pascoal Del'Arco Júnior
- PDF (Português (Brasil))
Merchandising: characterization of promotion in point-of-sale of a Vale do Paraíba/SP regional distributor

Luis Fernando Zulietti
- PDF (Português (Brasil))
Merchandising: characterization of promotion in point-of-sale of a Vale do Paraíba/SP regional distributor

Adilson da Silva Mello, Carlos Alberto Máximo Pimenta, Evandro Márcio de Carvalho Paulino
- PDF (Português (Brasil))

Reviews

Merchandising: characterization of promotion in point-of-sale of a Vale do Paraíba/SP regional distributor

André Petris Gollner
- PDF (Português (Brasil))